Membership

HI! WE’RE SWITA.

Southwest Idaho’s next wave of travelers is already planning their trips. They’re searching, scrolling, and deciding, and SWITA is where they land.

We’re the regional tourism marketing organization and our members are the businesses travel planners find before and when they get here. Wineries, outfitters, hotels, guest ranches, attractions, and beyond. If you’re part of what makes Southwest Idaho worth the trip, you belong in this network.

When you join SWITA, your membership goes to work immediately. Every campaign we run, every traveler we reach, every story we tell about our region — your business is part of it for the duration of your membership. It’s more than a listing; it’s a marketing investment.

Membership starts at $199/year. Diamond Partner is capped at 10 organizations, and the introductory rate ends August 30, 2026.

See membership levels below and join today!

  • BRONZE

    $199/one time

    • Profile & Presence

      Member listing:
      • 1 photo
      • Website
      • Phone
      • Mapped location

      Bronze member badge for your profile and marketing materials

      Placement on relevant Things to Do or Places to Stay pages
    • Community & Network

      Member newsletter with regional tourism updates and opportunities

      Quarterly in-person networking meetings (Sept, Nov, Feb, May)

      Eligible for SWITA's annual member recognition awards at the Summit
    • Development & Leadership

      Invitation to the members-only Summit (April 6, 2027)

      Eligible to apply for the SWITA Mentor Collective
  • SILVER

    $499/one time

    • Profile & Presence

      Member listing:
      • Full description of organization
      • Unlimited photos
      • Website
      • Phone
      • Mapped location

      Silver member badge for your profile and marketing materials

      Featured on relevant Things to Do or Places to Stay pages
    • Community & Network

      Member newsletter with regional tourism updates and opportunities

      Quarterly in-person networking meetings (Sept, Nov, Feb, May)

      Eligible for SWITA's annual member recognition awards at the Summit
    • Development & Leadership

      Invitation to the members-only Summit (April 6, 2027)

      Eligible to apply for the SWITA Mentor Collective
    • Feature Opportunity

      Business highlight featured in one member newsletter
  • GOLD

    $899/one time

    • Profile & Presence

      Member listing:
      • Full description of organization
      • Your logo
      • Unlimited photos
      • 1 video
      • Website
      • Phone
      • Mapped location

      Gold member badge for your profile and marketing materials

      Featured on relevant Things to Do or Places to Stay pages
    • Community & Network

      Member newsletter with regional tourism updates and opportunities

      Quarterly in-person networking meetings (Sept, Nov, Feb, May)

      Eligible for SWITA's annual member recognition awards at the Summit
    • Development & Leadership

      Invitation to the members-only Summit (April 6, 2027)

      Eligible to apply for the SWITA Mentor Collective
    • Feature Opportunities

      Business highlight featured in one member newsletter

      Collaborative Instagram posts with @southwestidaho (up to four)

      Featured in one shared seasonal consumer email newsletter
  • DIAMOND PARTNER

    $1,999/one time

    (Through Aug 30. Maximum of 10)

    • Profile & Presence

      Member listing:
      • Full description of organization
      • Unlimited photos
      • Unlimited videos
      • Website
      • Phone
      • Mapped location

      Diamond Partner badge for your profile and marketing materials

      Priority placement on relevant Things to Do or Places to Stay pages

      Diamond Partner profile promotion on the SWITA homepage
    • Community & Network

      Member newsletter with regional tourism updates and opportunities

      Quarterly in-person networking meetings (Sept, Nov, Feb, May)

      Eligible for SWITA's annual member recognition awards at the Summit
    • Development & Leadership

      Invitation to the members-only Summit (April 6, 2027)

      Eligible to apply for the SWITA Mentor Collective

      2 free Summit tickets

      Special recognition throughout the Summit
    • Feature Opportunities

      Business highlight featured in one member newsletter

      Collaborative Instagram posts with @southwestidaho (up to ten)

      Featured in one shared seasonal consumer email newsletter

      Your logo in every member newsletter

      Instagram story takeover on @southwestidaho (up to 20 slides)

      Dedicated feature in a consumer email to SWITA's 10,000+ subscriber list

      Your logo on the Membership and About pages

All promotional opportunities are based on timing, availability, the editorial calendar, and alignment with SWITA’s regional tourism messaging.

All submitted content is subject to SWITA review and approval.

MEMBERSHIP THAT WORKS FOR YOU

Tourism is the state’s third-largest industry. With $2.43 billion in direct travel spending and $19.4 million in local tax revenue, the impact of visitors is undeniable.

Tourism is Idaho’s third-largest industry. In Southwest Idaho alone, that means $2.43 billion in direct travel spending, 17,980 travel-generated jobs, and $19.4 million in local tax revenue every year. That’s real demand, and SWITA members are the businesses positioned to capture it.

 

What membership gets you, starting the day you join:

  • Visibility with real travelers: A profile on our top-performing travel site, placement on the pages travelers actually browse, and a badge that signals you’re part of the region’s tourism network.
  • A network that works together: Quarterly networking meetings, the annual Summit, and eligibility for the Mentor Collective, all built to connect you with other Southwest Idaho tourism businesses.
  • Marketing you’d otherwise pay for yourself: Newsletter features, collaborative social posts, and, at the Diamond Partner level, a dedicated email to 10,000+ engaged travelers.
  • A reason to act now: Diamond Partner spots are capped at 10, and the introductory rate closes August 30, 2026. Every month you wait is a month of visibility you’re not getting.


Download Benefits at a Glance

New memberships will be current until September 30, 2027

Boise
McCall